“Darn it, I don’t have a blog post lined up this week. What am I going to write about...?”
[Checks Twitter]
psst @DoctorZen have you seen!?
[Sees]
“Well, that’s this week’s blog post sorted.”
BioRender just announced a new project, PosterRender. This cloud-based software features automatic alignment and global colour schemes.
It’s rare that I get to say, “Big news in the conference poster world!” But this is big news in the conference poster world.
I knew the company was thinking about a project like this, because a BioRender staffer consulted me at one point about the poster making process. I probably didn’t help much!
This announcement is getting thousands of likes and retweets. I am not going to lie when I say I have mixed feelings about this. On the one hand, that a successful company like BioRender is throwing its weight behind poster making is fantastic. This will be a great boon for many people.
On the other hand, the first glance suggests that this fundamentally a souped up template, and I have consistently struggled with templates. Templates prevent people from falling in deep dark holes, but they also generate a certain sameness that can be bland. BioRender figures have a recognizable style.
I also have a bit of a frown because the announcement says this is for people “who spent way too long making poster.” This was also an explicit selling point of the “billboard” style poster, as I mentioned last week.
I don’t like the implication that posters aren’t worth spending time on.
It reinforces the idea that posters are third-rate ways of presenting scientific information. I never see people say, “You’re spending too much time on writing.” Nobody begrudges a few hours spent on creating a journal article, because people recognize that good writing takes time. Posters are a critical first draft of the scientific record. Take them seriously, damnit.
But I’m probably like the music nerd arguing that vinyl records “sound better” when the rest of the world has moved to listening to streaming music.
This is going to be a very big success for BioRender and help many people make more readable and more attractive posters than they could have on their own.
Early access to PosterRender is available here. And you better believe I have signed up! I am excite!
Hat tip to Catherine Scott.
External links
BioRender PosterRender early access sign-up
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