20 December 2012

Critique: Infrared

Today’s poster was submitted by Jessica Moore, who is manager of Center of Excellence in Nanomedicine at the University of California, San Diego.

There is way too much stuff going on around the title. You have a text based logo, a lot of names, and headings in boxes, and the title isn't that much bigger than those to "pop". People won't be able to pick out the title at a glans and walk by.

I do appreciate that there are lots of graphics here, but my first impression was that they are complicated and intimidating graphics. This is the first poster I've seen for the blog where I've thought, "This almost feels as intimidating as a bunch of long paragraphs of text." Part of that may be my unfamiliarity with the material, I admit.

The reading flow is understandable, but again, still fairly complicated. You have a lot of "bits and pieces" that makes it unclear of the order you need to look at things.

With a quick look, I can’t figure out either the question or the take home message.

1 comment:

Bronwyn said...

I can't see what research they've done. You have to assume that they did the work they're talking about, but it comes across as background material. No "we did this, and we found out that".