This poster comes from Spencer Moore. Click to enlarge!
I’m super pleased to have posters that are not from the traditional sciences. This one is off to a good start.
This posters had a big advantage, because the research itself is about the use of imagery. That can provide entry points for a viewer. If I were browsing in the conference hall, I would look at this and be convinced I could get something useful in five minutes.
The top of the poster features a curve that is reminiscent of the top of many grave markers. I am torn between making the visual connection to a stone stronger, or leaving it subtle.
The first place I would look for improvements is in the layout of those graphics. For example, here’s a close up of the lower left corner:
I want to see those symbols positioned more carefully. Currently, they are different shapes and sizes, and only the top edge of the second row aligns. Let’s try a couple of different grids.
There are nine image, which would suggest a three by three grid. The top image is so wide that it will not make it easy to make every image the same width. So to create an orderly grid, we want all the smaller images to be an even fraction of the top one (e.g., one third, one quarter).
Here is the first version I tried. The layout created a space in the lower right, where I put a description of figures.
The images in the bottom rows are not the same height, so I
filled in the background with a similar colour using the eyedropper
tool. (Other tricks to harmonize shapes in a grid are in the Better Posters book!)
Here is another option:
Speaking of alignment, it would sure be nice if “Background,” “Analysis,” and “Discussion” were all on the same line instead of “Analysis” dipping below the other two. There are lots of other places where more attention to alignment would significantly improve the poster.
If I were making deeper revisions, I might try to put all the imagery together, instead of one set in the left column and another set in the right column.
Another possibility to clean-up the images is being more selective. For instance, on the left side, there are four images of temples. True, they are different temples, but maybe only one is needed to represent that category. Similarly, there are four examples of "linguistic symbolism" on the right. Maybe one is enough.
The central figures both show the same thing: an increase in Mormon symbols over time. Again, maybe only one is needed. Alternately, maybe try to change the second graph to emphasize the increase in the types of symbols, not just the raw number of them.
Both graphs might have an indication when two events mentioned in the introduction happened: temple construction in 1945, and the change in church teachings in 1972.
As for the text, I’m not a fan of the bullet lists, particularly using the visually complex “black diamond minus white X” (❖).
The “Background” section currently lacks a clear problem that explains why the research was undertaken. The “Discussion” section suggests a possibility when it mentions, “The frequency of LDS symbols
indicated increased community representation before it was reflected in
the census.” Oh, now why would that be? Can we see some census data in the “Analysis” section for comparison?
The “Methods” are so short and simple that they might be moved into figure captions.
After I shared an earlier version of some of these comments, changes were made. Click to enlarge!
Definitely better!
Thanks for reading, and remember: Make a grid whenever you can!