tag:blogger.com,1999:blog-1481277762471114452.post7991438200310339257..comments2024-03-20T12:56:48.451-05:00Comments on Better Posters: Critique and makeover: HealthcareZen Faulkeshttp://www.blogger.com/profile/07811309183398223358noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-1481277762471114452.post-31264004612403961602013-05-09T07:35:14.631-05:002013-05-09T07:35:14.631-05:00Interesting. I came to this one via your tweet whi...Interesting. I came to this one via <a href="https://twitter.com/DoctorZen/status/332468091810377729" rel="nofollow">your tweet</a> which was couched as a challenge -- so I made notes of what I would change before looking at or reading about your makeover.<br /><br />Here's what I came up with.<br /><br />1. Reduce the size of the logo and move it to the right, so it's not in the top-left hotspot that makes it the first thing we see.<br />2. Lose the centering of the title.<br />3. Lose the fussy drop-shadow from the title.<br />4. Lose the underlining from the headings.<br />5. Using a serifed font for headings and sans-serif for body text is unusual -- the opposite of the usual convention. It's not <i>wrong</i> but I would avoid it unless I had a specific reason.<br />6. The colours of the table headings and footer seem arbitrary. I would seek to tie them in with colouring of related concepts elsewhere in the poster.<br />7. Bolding key points within the body text is helpful; but underlining other parts is confusing. There's no obvious way to guess what different concept of highlighting is intended by the two styles.<br />9. Bolding the entire conclusion is unnecessary, and makes the other bolding stand out less.<br />10. The blue border around the poster makes everything else look cramped. I would get rid of it, and space things out a bit more.<br /><br />When I read your critique, I saw that my points 2, 3, 4, 7 and 8 matched your analysis, but not the others. (And of course you picked up on other things that I missed.)<br /><br />The more I think about it, the more I think that point 10 is the key. The border really adds nothing, and that extra bit of space would allow everything else to breathe.<br />Mike Taylorhttps://www.blogger.com/profile/06039663158335543317noreply@blogger.com